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中國懷化侗文化旅游區(qū)旅游開發(fā)研究
畢業(yè)論文
中國懷化侗文化旅游區(qū)旅游開發(fā)研究
摘 要：侗文化是中國民族文化中的1塊瑰寶。湖南懷化侗文化是中國侗文化的典型代表。本文分析了懷化侗文化旅游區(qū)旅游開發(fā)的優(yōu)勢(shì)條件和存在的問題，并針對(duì)問題提出相應(yīng)的開發(fā)措施：強(qiáng)化開發(fā)意識(shí)，精心規(guī)劃設(shè)計(jì)；堅(jiān)持原汁原味，突出侗文化特色；廣辟籌資渠道，多方籌集資金；加強(qiáng)宣傳促銷，拓展客源市場(chǎng)；強(qiáng)化教育訓(xùn)練，培養(yǎng)旅游人才；做到真正以優(yōu)美的環(huán)境吸引人，以文明的消費(fèi)引導(dǎo)人，以優(yōu)質(zhì)的服務(wù)對(duì)待人，以良好的信譽(yù)留住人，塑造中國懷化侗文化旅游區(qū)的良好形象，為中國旅游業(yè)增添光彩。
關(guān)鍵詞：侗文化；旅游資源；旅游開發(fā)；中國懷化
Study on Exploitation for the Tourism Area of
Dong National Culture in Huaihua China
Abstract: The Dong national culture is a piece of elegant gem of the Chinese nation culture, Hunan Huaihua Dong national culture is a typical representation of the Dong national culture in China. This paper Analyzes the superiority conditions and the restrain factors on the tourist exploitation of the Dong culture in Huaihua, puts forward some ideas on its tourist exploitation: Strengthen the development of awareness, carefully plan and design; Adhere to carry, prominent Dong culture characteristics; broaden the financing channels, collect funds in various ways; step up publicity to promote sales and expand tourist market; strengthen education and training, train the traveling talented person; attract people with beautiful environment, guide person in a civilized consumer, give service to people in quality treatment services, retain a good reputation in order to make people have a stay, make Huaihua have a good image in Chinas Dong national culture tourism to increase the brilliance for the Chinese tourism.
Keywords: Dong national culture; tourism Resources; Tourism Exploitation; Huaihua in China
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