職場秘籍：用市場化的標準打造自己

職場秘籍：用市場化的標準打造自己

The economy is shaky -- and it may feel like your job is, too.
經濟正在衰退——你的工作也可能正如此。
Whether you're already job hunting or believe you may need to soon, there are steps you can take to make yourself more attractive to potential employers. Here are eight tips from the experts on increasing your marketability:
不論你是否已經找到了工作，還是正打算找工作，你都可以采取一些措施，使自己更能吸引潛在的雇主。以下來自專家的8點建議，可讓你提高自身市場。
1. Use your name as your brand, especially in email.
Don't confuse potential employers by using your maiden name on your resume and your married name in your email. And the nickname your friends find funny may not look professional.
將自己的名字作為商標，尤其是寫郵件的時候。不要在簡歷中寫結婚前的姓名，而在郵件中寫結婚后的姓名，這樣會讓你的潛在雇主產生混淆。另外，你朋友為你取的昵稱是非正式的，不適合用在找工作上面。
"Manager jobs don't go to people with cute email addresses," said Marianne Adoradio, a recruiter and career counselor.
Marianne Adoradio是一位職業顧問，同時也是獵頭，他說：“經理的工作不需要可愛的郵件地址。”
2.Meet an employer's need.
Employers "want a round peg for the round hole," said Kathryn Ullrich, a career expert and executive recruiter.
滿足雇主的需求。職業專家兼招聘主管Kathryn Ullrich說：“雇主需要的是為該職位找到最合適的人選。”
You may want to stretch yourself by trying a job you've never done before, but there's not much in that for the employer. Any time you apply for a job, make sure you can tell a story about your career that shows why you would be the best person for the job. "It's really about what the employer is looking for," Ullrich said.
你可能想找一份你從未涉足的工作來提升自己，但是雇主可不會這么想。不管什么時候，在你求職時，你都需要向你的雇主闡述你的職業經歷以證明你是適合此職位的最佳人選。Ullrich說：“其實找工作就是滿足雇主的需求。”
3. Maintain a smart online profile.
"All that stupid stuff you put on Facebook -- take it off," said Richard Phillips, owner of Advantage Career Solutions. At the same time, find industry blogs and forums and start contributing comments.
建立一份聰明的在線資料。“將你在Facebook上存放的那些愚蠢的東西都刪掉吧。” Advantage Career Solutions的老板Richard Phillips建議說。同時，登錄一些商業博客，論壇，上去發表你的高見。
4. Ask for help.
"Ask everyone for one thing they would suggest you do if they were in your shoes," Adoradio said. "It seems to reveal things that you wouldn't have thought to ask."
尋求幫助。Adoradio說：“問問別人如果在你的處境上會怎么做。這樣你就能知道自己想不到的事情。”
5. Become active in a professional association.
This means doing more than paying dues and showing up for meetings. Find a way to help: For example, perhaps you can organize expert speakers in your field to be on a panel. It will boost your resume, build you self-esteem and give you valuable connections. "You're building up relationships with people who are going to hire you," Ullrich said.
積極參與專業協會。這就意味著，不再只是交交會費，出席一下會議。你要更積極的參與，例如，你可以將你協會的專家組織起來，成立一個專家小組。這樣做會提高你的簡歷特色，增加你的自信，為你建立有價值的關系網。Ullrich說：“你正在與將來可能成為你上司的人建立友誼。”
6. Take a class or get a certificate.
This is especially helpful if it teaches you a skill -- new technology that's being used in your field, for example -- that you don't already have.
參加培訓課程，獲得一份證書。如果你能從中學到新的技能，而這些項技能是你原來所沒有的，并可以運用到新的工作中的話就更好了。
7. Take on a new project at work.
It should be "something that lets you add something new to your resume," Phillips said. "Think in terms of the resume that you're going to be writing. What do you want to have on there that isn't on there now?"
在工作上開發一個新項目。“而這個新項目應該是你可以將其添加到你的簡歷上的，想想你要在簡歷上寫的工作經驗，那些是原來沒有而你想增加的條款呢？” Phillips建議說。
8. Be flexible.
You may not want to commute more than 10 miles, but being willing to bend a bit will open up more opportunities. It will also make you a more attractive candidate because it signals to employers that you're able to handle change.
靈活處事。你可能不想乘車上下班的路程超過10英里，但是找工作時，如果你愿意稍微屈服一點的話會給你帶來更多的機會。這樣會讓你成為更有吸引力的候選人，因為，你的潛在雇主會因此認為你有能力妥善的處理好工作中的變動。