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      2. 商務英語談判實例

        時間:2020-12-19 14:35:11 Negotiation 我要投稿

        2017年商務英語談判實例5篇

          大家在商務英語談判的時候是怎么跟客戶談判的呢?以下是小編收集的2017年商務英語談判實例5篇,歡迎大家閱讀。

        2017年商務英語談判實例5篇

          2017年商務英語談判實例1

          在進行商務談判的時候,要認真聽對方說的每一句話,如果沒有聽明白就一定要問清楚,如何請求對方重復或解釋呢?

          Will you repeat it, please?

          請再說一遍,好嗎?

          Would you mind saying it again?

          請再說一遍。

          I beg your pardon?

          請再說一遍。

          I'm sorry I didn't catch your meaning. Will you say it again?

          對不起,我沒明白你的意思。您再說一遍吧。

          I don't understand what you say.

          我不明白你說什么。

          I'm sorry I don't follow you.

          對不起,我不懂你的`話。

          Will you speak a little more slowly?

          請說慢一點。

          Will you slow down a bit? I can't follow you.

          請再說慢一點吧。我沒明白。

          Will you explain what you mean?

          請解釋一下你的意思吧。

          Could you be more specific?

          能否再具體一些。

          2017年商務英語談判實例2

          Dan Smith是一位美國的健身用品經銷商,此次是Robert Liu第一回與他交手。就在短短幾分鐘的交談中,Robert Liu既感到這位大漢粗獷的外表,藏有狡兔的心思――他肯定是沙場老將,自己絕不可掉以輕心。雙方第一回過招如下:

          D: I‘d like to get the ball rolling(開始)by talking about prices.

          R: Shoot.(洗耳恭聽)I‘d be happy to answer any questions you may have.

          D: Your products are very good. But I‘m a little worried about the prices you‘re asking.

          R: You think we about be asking for more?(laughs)

          D: (chuckles莞爾) That‘s not exactly what I had in mind. I know your research costs are high, but what I‘d like is a 25% discount.

          R: That seems to be a little high, Mr. Smith. I don‘t know how we can make a profit with those numbers.

          D: Please, Robert, call me Dan. (pause) Well, if we promise future business――volume sales(大筆交易)――that will slash your costs(大量減低成本)for making the Exec-U-ciser, right?

          R: Yes, but it‘s hard to see how you can place such large orders. How could you turn over(銷磬)so many? (pause) We‘d need a guarantee of future business, not just a promise.

          D: We said we wanted 1000 pieces over a six-month period. What if we place orders for twelve months, with a guarantee?

          R: If you can guarantee that on paper, I think we can discuss this further.

          2017年商務英語談判實例3

          Robert回公司呈報Dan的提案后,老板很滿意對方的采購計劃;但在折扣方面則希望Robert能繼續維持強硬的態度,盡量探出對方的底線。就在這七上七八的價格翹翹板上,雙方是否能找到彼此地平衡點呢?請看下面分解:

          R: Even with volume sales, our coats for the Exec-U-Ciser won‘t go down much.

          D: Just what are you proposing?

          R: We could take a cut(降低)on the price. But 25% would slash our profit margin(毛利率).We suggest a compromise――10%.

          D: That‘s a big change from 25! 10 is beyond my negotiating limit. (pause) Any other ideas?

          R: I don‘t think I can change it right now. Why don‘t we talk again tomorrow?

          D: Sure. I must talk to my office anyway. I hope we can find some common ground(共同信念)on this.

          NEXT DAY

          D: Robert, I‘ve been instructed to reject the numbers you proposed; but we can try to come up with some thing else.

          R: I hope so, Dan. My instructions are to negotiate hard on this deal――but I‘m try very hard to reach some middle ground(互相妥協).

          D: I understand. We propose a structured deal(階段式和約). For the first six months, we get a discount of 20%, and the next six months we get 15%.

          R: Dan, I can‘t bring those numbers back to my office――they‘ll turn it down flat(打回票).

          D: Then you‘ll have to think of something better, Robert.

          2017年商務英語談判實例4

          Jack: I would appreciate it very much if you could arrange for me a meeting with your delegation leaders. You see, it's my sincere desire to establish business relations with these corporations.

          Wang: Certainly. I think it's also their hope to start business with you.

          Jack: That sounds encouraging. When do you think you could arrange the meeting? I find myself a bit too anxious for it.

          Wang: Don't worry. I shall certainly do it to your satisfaction. I'll first let them know of your intention. And then I'll make arrangements for you to meet each of them separately.

          Jack: That would be terrific.

          參考譯文:

          杰克:如果你能安排我和你們代表團領導見面,我將非常感激。你知道,我真誠希望和這些公司建立貿易關系。

          王:當然。我想他們也一定希望和您開展貿易往來的。

          杰克:這確實令人感到鼓舞。你什么時候能安排呢?我感到有點等不及了。

          王:別擔心。我肯定會妥善安排令你滿意的。我將先把您的意圖告訴他們,而后將安排您和他們分別會晤。

          杰克:那就太好了。

          2017年商務英語談判實例5

          Robert在前面的談判最后提出簽約十年的要求,Kevin會不會答應呢?如果答案是否決的話,Robert又有何打算?他一心為公司的利益打算,極力爭取技術轉移地協定,而對方會甘心出讓此項比金錢更珍貴的資產嗎?請看以下分解:

          K: We can't sign any commitment for ten years. But if your production quality is good after the first year, we could extend the contract and increase our yearly purchase.

          R: That sounds reasonable. But could you shed some light on(透露)the size of your orders?

          K: If we are happy with your quality, we might increase our purchase to 100,000 a year, for a two-year period.

          R: Excuse me, Mr. Hughes, but it seems to me we're giving up too much in this case. We'd be giving up the five-year guarantee for increased yearly sales.

          K: Mr. Liu, you've got to give up something to get something.

          R: If you're asking us to take such a large gamble(冒險)for just two year's sales, I'm sorry, but you're not in our ballpark(接受的范圍).

          K: What would it take to keep Pacer interested?

          R: A three-year guarantee, not two. And a qualilty inspection(質量檢查)tour after one year is fine, but we'd like some of our personnel on the team.

          K: Acceptable. Anything else?

          R: We'd be making huge capital outlay(資本支出)for the production process, so we'd like to set up a technology transfer agreement, to help us get off the ground(取得初步進步).

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